Privacy Policy
Last Updated: 11 December 2025
At Riddhima Fashion (“Company”, “We”, “Our”, “Us”), we are committed to protecting your privacy and safeguarding your personal information. This Privacy Policy explains what data we collect, how we use it, how we protect it, and the choices you have regarding your information.
By accessing riddhimafashion.in, using our services, or purchasing from our website, you agree to the terms described in this Privacy Policy.
- Introduction
This Privacy Policy applies to:
- Website visitors
- Customers purchasing products
- Users creating accounts
- Anyone interacting with our website or services
We comply with the Information Technology Act, 2000 and related data protection rules applicable in India.
- Information We Collect
We collect the following types of information:
2.1 Personal Information
When you create an account, place an order, or contact us, we may collect:
- Full Name
- Mobile Number
- Email Address
- Billing & Shipping Address
- Gender (optional)
- Date of Birth (optional)
- Communication preferences
2.2 Payment Information
- UPI ID, transaction ID, wallet details, or card details (processed via third-party payment gateways)
- We do NOT store or access your full card details.
2.3 Order & Transaction Data
- Products purchased
- Order history
- Cart data
- Delivery preferences
2.4 Technical & Device Information
Collected automatically:
- IP Address
- Browser type
- Device type (mobile/desktop/tablet)
- Operating system
- Browsing behaviour (pages visited, time spent, etc.)
- Cookies and tracking pixels
2.5 Communication Data
- Emails you send to us
- WhatsApp/Chat support messages
- Feedback and reviews
- Customer service interactions
- How We Use Your Information
We use your information for:
3.1 Order Processing
- Confirming and managing your orders
- Shipping and delivery updates
- Processing payments
- Handling returns, exchanges, and refunds
3.2 Customer Support
- Responding to inquiries
- Providing chat/WhatsApp/email support
- Resolving issues related to orders
3.3 Website Improvement
- Monitoring website performance
- Enhancing user experience
- Personalizing product recommendations
3.4 Marketing & Communication
- Sending promotions, offers, deals, and updates
- Notifying about new launches
- Sending transactional messages (order updates)
You can opt-out of marketing at any time.
3.5 Legal Compliance
- Preventing fraud
- Ensuring security
- Complying with laws/regulations
- Cookies & Tracking Technologies
We use cookies to:
- Improve your shopping experience
- Remember your login/session
- Retarget ads on social media
- Analyze traffic and performance
You can disable cookies in your browser settings, but some features may not work properly.
- Sharing Your Information
We do not sell or rent your personal information.
We may share your data only with:
5.1 Courier Partners
For shipping and delivery:
- Name
- Phone
- Delivery address
5.2 Payment Gateways
For processing payments:
- Razorpay, PayU, Cashfree, Paytm, etc.
(They receive necessary payment data — not full card info.)
5.3 Marketing Platforms
For SMS/WhatsApp/email:
- Message sending platforms
- Advertising platforms (Meta, Google, etc.)
5.4 Technical & Security Vendors
For website hosting, analytics, firewall, and customer support systems.
5.5 Legal Authorities
Only when required by law.
- Data Security
We implement multiple security measures to protect your data:
- SSL encryption across the website
- Secure payment gateway integrations
- Firewall and anti-malware protection
- Access restrictions to sensitive data
- Regular security audits
However, no online system is 100% secure. While we do our best, we cannot guarantee absolute security.
- Your Rights
You have full control over your personal information. You may:
- Request access to your data
- Request correction of incorrect details
- Request deletion of your account/data
- Opt-out of marketing communication
- Request a copy of stored information (data portability)
To exercise any rights, email us at info@riddhimafashion.in
- Data Retention
We retain your information only as long as required for:
- Legal compliance
- Accounting/tax purposes
- Order history reference
- Customer service
If you request deletion, your information will be removed except where legally required to retain data.
- Children’s Privacy
Our website is not intended for children below 13 years.
We do not knowingly collect information from children without parental consent.
- Links to External Websites
Our website may contain links to third-party websites.
We are not responsible for:
- Their privacy policies
- Content
- Security practices
Please review their policies separately.
- Changes to This Privacy Policy
We may update this Privacy Policy from time to time.
Changes will take effect immediately after being posted on the website.
Regularly review this page for latest updates.
- Contact Information
For questions, concerns, or data-related requests:
Riddhima Fashion
BC-305 A, Samarpally, Keshtopur, Near Milan Bazar
Kolkata, West Bengal – 700102
📞 +91 6291686455
📧 info@riddhimafashion.in